FUB

FUB is a Danish knitwear label founded in 2006 by Anne Sofie Olrik and Lotte Bundgaard, making classic, comfortable knits for children in OEKO-TEX certified wool and GOTS-certified organic cotton. At littlewild kids you'll find FUB lambswool sweaters and vests, Harlekin-pattern skirts and cardigans, frill jumpers and baby bodysuits — soft, easy-to-wear pieces made to be worn again and again.